Microeconomics.

Summary The back cover states: "How do companies determine the volume of their production? What are the determinants of consumer choice? At what level is the price of a good set in a market? Why do monopolies form in certain sectors? How does a company react to an offensive action by one of its competitors? Combining theory and practice, this manual emphasizes the acquisition of methods and skills that are essential for any student to succeed in his or her degree. It offers: concrete situations to introduce the concepts . a visual course illustrated by numerous examples to assimilate the fundamental knowledge of microeconomics . insights into the major authors and current controversies in the discipline . interviews to understand how the tools of economic analysis are translated into corporate strategies . progressive and varied exercises (MCQs, exercises, problems, exam subjects) to evaluate and practice. Detailed answers to the exercises and in-depth studies are available on www.dunod.com.".